Nutrition matters
Low cost, low value
Low cost, low value
Established research informs us that the average wild bird will eat approximately 30% of its body weight in food… every day! A Blue Tit, for example, weighs approximately 20 grams but will eat up to 7 grams per day.
It’s critical, therefore, that every gram consumed must count rather than allow the birds to fill up on food packed with fillers that fall woefully short of their nutrition needed… especially in Winter months.
Low cost, low value
Low cost, low value
Low cost, low value
For far too long, the genuine food values of fat balls & bird food have been in serious decline as cheaper products are produced meeting a demand for a low price rather than wild bird well-being.
In a relatively unregulated industry - one in which wild birds are not deemed 'of commercial interest' - the resulting so called 'value' products have proved unsuitable in providing nutrition at critical times.
Re-focus on nutrition
Re-focus on nutrition
Re-focus on nutrition
Feldy Fare was created with the idea of addressing this problem by bringing together industry professionals with a passion for quality and a desire to create a bespoke range of nutritional foods for feeding wild birds.
This unrivalled team combines over 200 years of farming, animal feed and human food experience. They have a "put our money where our mouths are" attitude with a total commitment to wild bird conservation.
Sustainable & ethical
Re-focus on nutrition
Re-focus on nutrition
Careful selection of high quality ingredients from sustainable agriculture, paying particular attention to how crops are grown on our own farm and the sources of others. Traceability is cornerstone of their ethical approach.
The new Feldy blending and manufacturing plant is established on their own farm thus making future proof use of rural buildings.